Charity Times Magazine - JUMPING FOR CHARITY

Are your purchasing habits influenced by a company's philanthropic support of certain causes?

	Yes. I already buy products from companies that support certain causes.
	Yes, I would buy products if I knew the company was supporting charities.
	Maybe ... it depends on what the proceeds are being used for.
	No, there isn't enough transparency to prove my money goes to help.

JUMPING FOR CHARITY

EDMONTON - It’s a bird, it’s a plane! Scratch that - it’s just Jim. Early yesterday morning, and skydiving was all that was on Jim Wilson’s mind, in an attempt to break the 24-hour Canadian skydiving record.